After you have decided to run Facebook ads, it is important to do some proper research. One of the research subjects is deciding which type of ad you are going to run…

To be fair, when I started with this business this is what drove me too. The potential of reaching a 300% ROI in just a few weeks. I quickly discovered this is not realistic and to be able to go this far requires planning and structure… 

Running Google ads the right way can in no doubt get you a higher ROI. But have you exhausted the platform yet? Running ads on Google is best if you have a product or service people are looking for specifically…

A well-optimized landing page is KEY to get a higher conversion with your business. Here are my 10 favourite tips…

What does this even mean? Well, paid social media is categorised in 2 ways: 

1. The boost function 

2. The ads manager.